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Tuesday, February 10, 2015

Newport International Runway Group: Michael Kors To Open Largest Flagship In Japan


U.S. designer Michael Kors has announced plans to open a new store in Tokyo's Ginza district in the fall.
The 7,800-square-foot flagship, located on Chuo Street, is the first free-standing Michael Kors store to carry menswear items.

The store's interior will utilize Kors' classic "jet set glamour" theme, which includes white marble flooring, zebra-skin accents, stainless steel fixtures and Macassar wood.

"Japan is a key market for our continued development in Asia," John Idol, chairman and CEO of the brand, said in a brand statement, according to Luxury Daily.

"The importance of Tokyo to luxury and fashion retailing makes this the right place and time to open our first store showcasing every facet of the Michael Kors brand. We look forward to offering the full breadth of our product assortment, presented with our signature glamour, chic and superlative service, to our Japanese customers and tourists traveling to Tokyo," Idol added.

Michael Kors already has many stores within Tokyo but this new location is in a prime shopping area, which will reach both residents and tourists.

The first floor includes large windows surrounded by Bianco Dolomiti marble and will offer handbags, accessories, watches, jewelry and eyewear; while a lower level will offer men's attire and accessories.
According to Luxury Daily, a video screen covers both the second and third stories.

Both Michael Kors Collection and Michael Michael Kors women's ready-to-wear will be housed on the third floor, along with a large shoe range.

In related news, Kors was named the 2014 Most Searched For Fashion Designer By Bing. The designer placed second on 2013's chart — he was beat by Victoria Beckham. She did not make the list at all this year, according to WWD.

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